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Open Source Web Design & Online Business Marketing
Joomla, Magento and Wordpress Web Design focusing on the major Australian Business Centres including Sydney, Brisbane, Melbourne, Gold Coast, Perth & Adelaide. We enjoy writing about the latest business marketing techniques along with Social Media Marketing, Google Adsense, PPC and Search Engine Optimsation.
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Categories
Recent Posts
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Do you and your customers ‘click’? Why a good CRM system is vital.
With the potential growth for any business through online Marketing the ability to manage your customers as become much more critical irrespective of business size. A professional, up-to-date, complete and well managed website, the right products and services, good use of SEO to draw traffic to your site, focussed sales and customer service staff, ...Nov 08 -
Generation Y – Why you need to keep your brand cool to grow in the future
The Silent Generation, Baby Boomers, Generation X, Generation Y, and Generation Z – the terms are bandied about daily, but what does it all mean to you and your business. Basically, the above groups cover the majority of the current living population – so the wants, needs, expectations of each group (and they are different) are what we all hav ...Sep 06 -
Easter Buns at New Year - so what is that all about?
Every year the media and social media sites are abuzz with comments on Easter Buns being on sale straight after New Year - but have you ever wondered why? There are 2 very simple reasons really: • Business Planning • Maximizing sales. The rights and wrongs and personal likes and dislikes don't really come into it. The simple fact is every ...Sep 06 -
Web Analytics - so what’s in it for me?
Some people freak the moment they read or hear a word like 'Analytics' - fearing that they have to be some kind of mathematical genius or top notch sales analyst. This isn't the case at all because Web Analytics tools can not only be easy to follow but provide your business with an absolute treasure trove of real data - vital for both day-to-day op ...Sep 06 -
Show all entries from Promotion Pricing & Placement Marketing
Recent Posts
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SEO blog posts and Iphone Ipad applications
As a web developer / designer and SEO guy, I have created many what you could call hobby or interest websites in which I promote and test out SEO / SEM on and manage. Some have turned out very well while some lay in the dust and get forgotten about. In reality you can only really focus on 2 - 3 external personal websites yourself, as you just ...Nov 16 -
Show all entries from SEO
Recent Posts
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Open Source explained the importance for small to medium businesses moving to the next level
We live in an online world now – where you can buy anything and everything through a website. It allows small to medium size businesses to add another sales stream to their business, without all the hassles of hiring additional sales staff. ...Oct 12 -
Fate Favours the Prepared when it comes to CMS Choice
When it comes to being a somewhat prominent figure on the internet in terms of Web Design, SEO, SEM, SMM, CPC, CPA, CPM and the list will go on forever.... There will always be one major core factor supporting your opinion or core theories, experience! If you choose to be a web designer with a focus on CMS systems, you will need to work out the b ...Nov 04 -
Cebit here we come
Exhibiting and speaking on topics at cebit which start in exactly 8 hours in Sydney Australia. I will be updating this blog often with my opinion, information and tutorials for online development on open source content management systems. Feel free to say hello at cebit booth k5. See you there! ...May 23 -
Show all entries from Open Source CMS
Recent Posts
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How to use free e-mail marketing effectively – without looking like a spammer
The purpose of this blog is to show you how to use free open source e-mail Marketing, that should have basic marketing principles applied to it, so that it fits in with your overall marketing strategy. You also need to ensure that your e-mail campaigns operate within the law so that you avoid spam complaints from consumers. ...Oct 14 -
Internet Marketing your business In Australia Getting the basics right
We often hear our prospective clients ask for a ‘nice looking’ website that they can then use as a part of their Marketing strategy. ...Oct 03 -
Is your Customer Service competitive enough offline and online?
Do you and your staff regard your business as having one or more products or services that you sell – or that you are a brand? You may have competitors that are selling almost identical, or very similar products or services, however it is what your potential customers think about what you do, produce, sell and serve that is your brand. A brand i ...Sep 20 -
Show all entries from Email Marketing
Recent Posts
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How to create a duplicate development staging server of a Magento Store
In many cases when developing a Magento website you will need to create a staging server to work from to make changes and modifications. From this you can then transfer the changes to your live website, which does not get effected during your development stages. These instructions if followed correctly will duplicate your current Magento store wit ...Jun 09 -
Show all entries from Magento Web Development
Recent Posts
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I already have a Web site – What’s so important about Social Media Marketing?
“My business already has a website that we think does an OK job. There is so much hype about Social Media Marketing through applications such as Facebook, Twitter, Blogs, Vlogs, Podcasts etc. Although I know what they all are, I am puzzled and sceptical as to how they are relevant or could affect my bottom line”. ...Sep 06 -
Is your marketing costing you sales?
How many of us take (or have) the time to sit down and have an objective look at our Marketing strategies and spend? Often we work such long hours, get caught up in the crisis of the moment, have to juggle the work/home life balance among other things just to try and keep our heads above water - particularly in these tough times. ...Sep 06 -
Show all entries from Social Media Marketing
Recent Posts
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Search Engine Optimisation, AdSense, AdWords & other ways of getting noticed on Google
There are numerous search engines operating such as Yahoo, Bing, Ask, Alexa, Google, MSN, etc. For the purpose of this blog we are going to talk about Google and why getting your website noticed there can determine how successful your online business can be. Let’s face it the internet is a huge place and no matter how cool you think your webs ...Sep 09 -
Show all entries from Google Awords Setup & ROI
Recent Posts
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E-bay, Sometimes on-line sales through your e-commerce store isn’t enough
Selling your products and/or services can take many forms, i.e.; to wholesalers, retailers, franchisees, overseas representatives, telesales, through a frontline sales force, direct to customers, mail order, social media Marketing, viral marketing and/or on-line through your own website – or any combination of these. ...Oct 17 -
Online selling is your business set up for cross-cultural marketing & selling
People worldwide are potential customers if you demonstrate sensitivity to their cultures and in meeting their special needs. In addition, it’s important to bear in mind that the demographic mix in any country such as ours is changing – so even the way in which we market and sell to our local customer’s needs to reflect these changes just to m ...Sep 14 -
Show all entries from Online Marketing Tactics







